This article is a continuation in the series of articles related to selling stock photography online. As you may recall, a friend of mine decided that the Internet would be a great place for her (a busy mom with a passion for photography) to earn some extra money.
Her and I discussed the different avenues for pursuing this venture leveraging her photo-taking skills.
I talked to her about the different avenues for selling her photos in the world of stock photography. I told her that she could have her own web site, and also talked about selling in existing marketplaces. She wanted to know which one was the “best” to do.
My reply was simple: both.
I think that if the plan is a log term one, then having your own web site is a must. Also, jumping into existing marketplaces, I think is smart to help spread the word about your web site, and also make sales in the mean time.
Obviously the customers that already visit the pre-existing marketplaces will be your ideal customer base for your own web site in most cases. So it pays to impress them there and eventually filter them (ethically) into your own sales funnel.