In this digital age when everything gets shared on the internet, the question of whether to use watermarks when uploading images is a burning issue for the photographers. Some argue that watermarks can be eyesore and kill the artistic value of the photo and if people want to steal your photos online they will steal it anyway but there is always a flip side of everything.
Benefits of Watermarking Photos
Protect your images and establish copyright
It is fairly easy to take out watermarks from photos as there are so many tools out there on the internet but adding watermarks provides extra protection to your photos that will make someone to go through extra steps to steal your photos if they really want them so bad.
This also tells others that you are the copyright owner and creator of the images.
Share your photos
You should never upload high resolution photos on your website or other photo sharing websites. People may right click and download the picture and use it. But sharing is a great way to reach to millions of people online. So when you share photos on the internet always create a low resolution copy of the original photo and add watermark signature so people can reach you for the original copy.
Watermarking your photos is a great way for branding your business. It tells people about who you are, what you do and where to find you.
Advertising and Promote your business
Watermark is most useful when it comes to promote your work and your business. These days everybody shares photos they like on their social media networks and as a photographer it’s a great opportunity for you to promote yourself as a photographer and your work to millions of people. So when people share your photos on social media you get the same benefit of advertising.